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Fernando Herboso

Fernando@Herboso.com

Most new agents fail their first year—not because they can’t sell, but because no one showed them the right first steps.

Here’s what I know most new agents struggle with:

• You don’t want to feel lost, wondering what the “next right thing” is.
• You need answers fast—without sitting through long, boring meetings.
• You want to understand why things work the way they do so you can feel confident in every decision

As your mentor, I won’t just screen-share everything and do it for you. I’ll walk alongside you, giving you a clear, steady path while teaching you the systems and skills you need to run your business confidently.

Here’s what you’ll get working with me:

• The Top 10 things every new Samson agent should do in their first 30 days—so you hit the ground running.
• Personal guidance on setting up y​our Samson website, CRM, and marketing tools for real lead generation.
• Free Access to my PerfectWeek system—a daily accountability plan that keeps agents consistent, motivated, and producing results.
• Short huddles, fast answers, and immediate next steps—so you always know what to do next.
• Marketing coaching so you’re not just learning contracts—you’re learning how to find the clients to write them for.
• Real-world training: open houses, offers, and client follow-ups with simple, repeatable systems.
• Bilingual support (English + Spanish) to help you serve diverse communities.

Some people worry I’m too busy as a broker and team leader—but there’s a saying I live by: “If you want something done, give it to a busy person.” I’ve built systems that keep me responsive so you always have the answers and support you need—fast.

I’ve spent over 15 years shaping successful agents—first as the co-owner of a Keller Williams Market Center where I mentored dozens of new Realtors, then running my own brokerage, Maxus Realty Group, helping agents launch and grow their businesses. Today, I serve as the Managing Broker for Samson Properties’ Gaithersburg and Bethesda offices, while also leading a real estate marketing company I founded to give agents the tools to build a strong online presence and lead attraction from different venues.

As the creator of PerfectWeek, a daily accountability system used by agents company-wide, and with proven strategies to help you maximize Samson Properties’ websites and technology, I have the experience, systems, and resources to put you on the right path from day one.

If you want a mentor who gives you clarity, tools, marketing know-how, and a steady path to success, text or call 240-426-5754 to set up a Zoom or in-person appointment and see if we’re the right fit.


person
About
First Name
Fernando
Last Name
Herboso
Email Address
Fernando@Herboso.com
Website
https://www.Herboso.com
Bio

Most new agents fail their first year—not because they can’t sell, but because no one showed them the right first steps.

Here’s what I know most new agents struggle with:

• You don’t want to feel lost, wondering what the “next right thing” is.
• You need answers fast—without sitting through long, boring meetings.
• You want to understand why things work the way they do so you can feel confident in every decision

As your mentor, I won’t just screen-share everything and do it for you. I’ll walk alongside you, giving you a clear, steady path while teaching you the systems and skills you need to run your business confidently.

Here’s what you’ll get working with me:

• The Top 10 things every new Samson agent should do in their first 30 days—so you hit the ground running.
• Personal guidance on setting up y​our Samson website, CRM, and marketing tools for real lead generation.
• Free Access to my PerfectWeek system—a daily accountability plan that keeps agents consistent, motivated, and producing results.
• Short huddles, fast answers, and immediate next steps—so you always know what to do next.
• Marketing coaching so you’re not just learning contracts—you’re learning how to find the clients to write them for.
• Real-world training: open houses, offers, and client follow-ups with simple, repeatable systems.
• Bilingual support (English + Spanish) to help you serve diverse communities.

Some people worry I’m too busy as a broker and team leader—but there’s a saying I live by: “If you want something done, give it to a busy person.” I’ve built systems that keep me responsive so you always have the answers and support you need—fast.

I’ve spent over 15 years shaping successful agents—first as the co-owner of a Keller Williams Market Center where I mentored dozens of new Realtors, then running my own brokerage, Maxus Realty Group, helping agents launch and grow their businesses. Today, I serve as the Managing Broker for Samson Properties’ Gaithersburg and Bethesda offices, while also leading a real estate marketing company I founded to give agents the tools to build a strong online presence and lead attraction from different venues.

As the creator of PerfectWeek, a daily accountability system used by agents company-wide, and with proven strategies to help you maximize Samson Properties’ websites and technology, I have the experience, systems, and resources to put you on the right path from day one.

If you want a mentor who gives you clarity, tools, marketing know-how, and a steady path to success, text or call 240-426-5754 to set up a Zoom or in-person appointment and see if we’re the right fit.

Company
Samson Properties
Are you a Samson Properties realtor?
Yes
State Licensure
District of Columbia, Maryland, Virginia
What year did you start as a realtor?
1990
Office Location
Bethesda Office, Gaithersburg Office
MD Counties Served
Anne Arundel – MD, Baltimore – MD, Frederick – MD, Montgomery – MD, Prince Georges – MD
VA Counties Served
Alexandria – VA, Bristol – VA, Fairfax – VA, Falls Church – VA, Loudoun – VA, Manassas – VA, Manassas Park – VA, Prince George – VA
Languages Speak
English, Spanish
Property Manager
No – Property Manager
Broker Location
MD – Broker Location, VA – Broker Location

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